FI•DU•CI•ARY

Acting at all times for your sole benefit and interest,
doing what’s best for you.

ONLY

15%

Of Advisors Are Fiduciaries.

We're one of them

COMPETENCY

As an independent, fee-only, fiduciary wealth management firm, we have certified expertise, specialized education, and extensive experience handling the complex financial and investment issues that significant wealth can present.

CIMA® Certified Investment Management Analyst®

Certified Investment Management Analyst®, CIMA® (2% of investors hold this certification)

CFP Certified Financial Planner™

Certified Financial Planner™, CFP® (20% of planners hold this certification)

UF MBA Hough Graduate School of Business

Top 20 MBA amongst public schools (Less than 10% of advisors have an MBA)

Gator100

Recognized by the University of Florida as one of the 100 fastest growing, Gator-led companies in the world.

As Certified Financial Planners, we can optimally prepare you for anything, whether it be retirement, the sale of your business, the start of a new career/venture, paying off student loans/debt, and everything in between.

Investing well requires attention to detail and skill, not luck. As professionally certified investors, of which only 4% of investors are, we possess the necessary expertise to optimally manage your investments, according to what is best for you. Our unique investment strategy centers on human behavior, allowing us to quickly move to safety during market shocks, crashes, and panics while still capturing the upside during bull markets, thus leading to long-term outperformance. We can improve your results and reduce your risk, no matter what your goals are.

We work solely for you. We are a Fee-Only firm, compensated directly by our clients. No commissions. No products. No sales. Nothing influences our independence, objectivity, and loyalty to you.

WEALTH MANAGEMENT

Wealth Management covers all aspects of your financial life, including all proactive financial planning and investment management services each year. There are no other fees of any kind, ever.

TOTAL ASSETS UNDER MANAGEMENT ANNUAL FEE
$1-$750,000 1.50%
$750,001-$1,000,000 1.25%
$1,000,001-$5,000,000 1.00%
$5,000,001-$10,000,000 0.75%
Above $10,000,000 0.50%

Our fee schedule is linear. For example, if the total amount under management is $7 million, all $7 million is charged at .75% as opposed to progressively working through the brackets.

FINANCIAL PLANNING ONLY

Financial plans and financial planning may include, but is not limited to; investment planning, retirement planning, estate planning, college planning, tax planning, life insurance analysis, and debt/credit planning. Depending upon the complexity of the situation and your needs, the rate for financial planning is typically between $1,500 and $10,000. The fee is a one-time fee, paid in arrears upon completion.

PRO BONO

We care about people; after all, serving their wealth management needs is why we exist. We believe that we must act as a leader, both in our profession and within the communities that we serve, to address the unmet financial planning and investment needs of those around us. To inquire about becoming a pro bono client, please contact us at [email protected].

OUR EXPERTS

Our entire firm is always put to work on your behalf, providing you with our combined experience and expertise.

Lisa Chacon | CFP®
Lisa Chacon | CFP®

Education

San Diego State University (BA)
Certified Financial Planner™, CFP® (20% of planners hold this certification)
Successfully demonstrated at least three years’ of acceptable experience in financial planning, completed 6 graduate school level courses, and passed a rigorous ten-hour exam certification exam (63% pass rate).

Areas of Expertise

  • Financial Planning (Retirement, Cash Flow, Estate, Tax, Insurance, Social Security, etc.)

Professional Activities

Mrs. Chacon serves on the Board of Trustees for The Pace School for Girls, is an advisor to the Gainesville Community Foundation, and a regular instructor on financial education at Santa Fe College.

Tyler Chacon | MBA, CFP®
Tyler Chacon | MBA, CFP®

Education and Designations

  • The University of Florida, cum laude, 2012 (Bachelor of Science)
  • The University of South Florida, 2015 (MBA)
  • Certified Financial Planner™, CFP® (20% of planners hold this certification)
    Successfully demonstrated at least three years’ of acceptable experience in financial planning, completed 6 graduate school level courses, and passed a rigorous ten-hour exam certification exam (63% pass rate).

Areas of Expertise

  • Financial Planning (Retirement, Cash Flow, Estate, Tax, Social Security, etc.)
  • Florida Retirement System

Professional Activities

  • Advisor on the board of the University of South Florida’s Financial Planning College
  • Guest lecturer at the University of Florida’s College of Pharmacy on the topics of Financial Planning and Investment Management
  • Advisor on the finance board of Anchor Point church
Guillermo Diaz | MBA®
Guillermo Diaz | MBA®

Education

The University of Florida, 1998 (BS, Mechanical Engineering)
The University of Florida, 2004 (MBA, Securities Analysis)

Areas of Expertise

  • Individual Equity Valuation
  • Executive Compensation (Stock Options, Restricted Stock, etc.)
  • Business Valuation

Professional Activities

Mr. Diaz is a Rotarian and alumnus of Leadership Gainesville. He also routinely mentors students while teaching them the fundamentals of finance and economics.

James Di Virgilio | CIMA®, CFP®
James Di Virgilio | CIMA®, CFP®

Education and Designations

  • The University of Florida, cum laude, 2004 (BSBA)
  • The University of Florida, 2005 (MS)
  • Certified Investment Management Analyst®, CIMA® (2% of investors hold this certification)
    Successfully demonstrated at least three years’ of acceptable experience in investing and passed two levels of certification exams, each with an average first-time pass rate of less than 60%. In addition, attended and completed the education program, through The Wharton School, University of Pennsylvania.
  • Certified Financial Planner™, CFP® (20% of planners hold this certification)
    Successfully demonstrated at least three years’ of acceptable experience in financial planning, completed 6 graduate school level courses, and passed a rigorous ten-hour exam certification exam (63% pass rate).
  • Only 1% of Advisors have both the CIMA® and CFP®.

Areas of Expertise

  • Investment Strategy
  • Momentum, Modern Portfolio Theory, Multiple Asset Class Investing, and Factor Investing
  • Financial Planning

Professional Activities

  • One of the country’s leading fiduciary investors and financial planners, featured on a variety of media networks.
  • Adjunct professor and regular lecturer at the University of Florida, working with the College of Pharmacy, the University Athletic Association, the College of Engineering, and the Warrington College of Business, among others.
  • 2016 University of Florida Outstanding Young Alumni Award Winner (1 of 24 across the entire University) The award is given to those who have distinguished themselves in their profession and community, and have had a significant professional accomplishment on the State, National, or International Level.
  • Board Member of the Cade Museum and host of their podcast on innovation called Radio Cade.
  • Past President of the Board of Trustees for the Gainesville Sports Commission, an organization that brings millions in economic benefit to the Gainesville community through sports tourism.
  • Judge for Entrepreneurial and Business competitions held at UF, and a mentor for Entrepreneurs throughout the country.

OUR INSIGHT

GET IN TOUCH

No matter where you are located, you will receive a prompt and personal response, as we take care of clients from all over the United States.

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